‘BMWContactlessExperience’ for salesandaftersales.
#BMWService#BMWContactless#MINIService
BMWGroupIndia has restartedoperationson 1 June2020inaccordancewithgovernmentguidelines.Consumerscanonceagainsafelyexplore and experiencethecompleterangeofBMW, MINIandBMWMotorradproducts at BMWGroupIndiadealerships.Localproduction at PlantChennai has resumedwithless than 50%of the regularworkforcecateringto the productiondemandin the country.
Mr. ArlindoTeixeira,actingPresident,BMWGroupIndia, said, “Itbrings us greatJOY to finallyrestartoperationsatourdealerships,PlantChennaiandcorporateoffice. Customers and prospectscan now explore,test-drive and purchasetheirfavouritevehiclesin a safe and sanitisedenvironment at ourdealerships. We continue to seeincreasein demand forBMW 3 Series,BMWX1 and MINICountryman. BMW PlantChennai has restartedproductionandwillbeinstrumentalinfulfillingthismarketdemandforourclassleadingsedans and versatile Sports ActivityVehicles(SAVs). The introductionofindustryfirsthygiene packages forBMW,MINIandBMWMotorrad aimsatenablingourcustomers to carefortheirfavouritevehiclesfrom the comfortoftheir home. Withcustomer-centricinitiativessuch as ContactlessExperience,Extended Care+ andHygienePackages,we will remainresolutein our promise to bringJOY to our customers atalltimes.”
BMWGroupIndia has implementedprecautionarymeasurestocreate a safeworkingenvironmentincludingremodelingofoffices,plantanddealershiplayoutstoensurestrictsocialdistancing.Individualprotectivegear, hand sanitiserandregularhealthcheck-upforallemployeeshavebeenprovided. Standard operatingprocedures have beenimplemented to ensureperiodicsurfacesanitisationof the highestlevelin all workingareas(offices,plant,showroomsandworkshops).
BMW,MINIandBMWMotorraddealershipsofferpersonalisedservicein a safeenvironmentwithcomplete peace ofmind.Standardsoperatingprocedure has beenimplementedforensuringsanitisationofalldisplayvehiclesinshowrooms.New and servicedvehicleswillbe handed over to customersat the locationoftheirchoice.Vehicleswillbepre-sanitised before each delivery.Testdrivevehiclesareavailable and canbebooked at respectivedealerships.Vehiclesarecompletelysanitised before each testdrive.Additionally, hand sanitizersareplacedin all testdrivevehicles.Repair and maintenanceofcarswillbecarriedoutbyserviceengineerswearingpersonalprotective gear atalltimes.
BMWGrouphasintroducedBMW,MINIandBMWMotorradHygienepackages at alldealerships. The hygiene packages are a combinationofhigh-qualitypremiumcareproductsthatworktogether. These packages create a safeenvironmentforprotectionofoccupants. All materialsinhygiene packages areoptimallytailored to carefor the valuablematerialsin the car and cleanthemgentlyensuringlongevity. These easy-to-useproductscanbeusedby the customersthemselves. Three typesofhygienepackages have beenlaunched
‘Full Car’ packageis a one stopsolution to keep thecarclean and shiny as brand new with a collective seal andprotectkit.
‘Air’packageconsistsof AC systemscleaner,2.5 PM filter and ozonizer which ensure a better qualityofairinside the caralongwithprotectionfrompollutantsandallergens.
‘Interior’packageensurescompletecleanliness and decontaminationofcarinteriorswithproductssuch as glasscleaner,interiorcleaner,leathercareset,leatherfoamcleaner and micro-fibercloth.
The BMWandMINIpackageswillbeavailable from 15June2020atalldealerships.Thesepackageswill be available at a specialintroductorypricetill 31 July 2020.
On thepurchase of everynewBMWMotorradvehicle,a complimentaryBMWMotorrad Care Kitwillbeprovided to ensurethattheridersareable to enjoy the ‘UltimateRidingMachine’.(Until 31st July2020).